Essentials of CORPORATE COMMUNICATION 
by Fombrun,Charles J. and Van Riel,Cees B.M. 
 - U.S.A  Routledge  2007 
 - xvi,306p 
<br/><br/><label>ISBN: </label>9780415328265 
<br/><br/><label>Subjects--Topical Terms: </label><br/>essentials of corporate communication