TY - BOOK AU - Middaugh, Michael F., TI - Planning and assessment in higher education: demonstrating institutional effectiveness T2 - The Jossey-Bass higher and adult education series SN - 9780470400906 AV - LB2341 .M4437 2010 PY - 2010/// CY - San Francisco PB - Jossey-Bass KW - Education, Higher KW - Planning KW - Universities and colleges KW - Administration KW - Standards KW - Economic aspects KW - Educational evaluation KW - Educational accountability N1 - Includes bibliographical references and index; The national context for assessment -- Starting at the beginning: mission-driven planning and assessment -- Assessing institutional effectiveness: student issues -- A core issue in institutional effectiveness: developing sensible measures of student learning -- Maximizing human and fiscal resources in support of the teaching/learning process -- A comparative context for examining data on teaching loads and instructional costs -- measuring administrative effectiveness -- Communicating assessment results -- Where do we go from here? ER -