Management fads in higher education : where they come from, what they do, why they fail /
Robert Birnbaum.
- San Francisco : Jossey-Bass 2000.
- xxii, 287 p. 24 cm.
Includes bibliographical references (p. 243-266) and indexes.
9780787944568
Education, Higher--Management.--United States Fads--United States. Organizational effectiveness.